The Role of Social Media in the Syrian Civil War
The Role of Social Media in the Syrian Civil War In the 22 months since Hasan Ali Akleh covered himself in petrol and set himself on fire in defiance of Bashar al-Assad and the Syrian government, and acted as the catalyst for wider protests, life in Syria has changed absolutely. Conflict is now rife between [...]
Read MoreHow Twitter Reacted To ‘Zombie’ Miami Attack
The horrific story of a homeless man, who was found eating another man’s face while high on LSD, sent Twitter into a crazed discussion of zombie comparisons. Rudy Eugene, 31, was shot dead by police on Saturday after he tore into his victim’s face at the side of a major Miami highway. The fact officers [...]
Read MoreFour common company Twitter archetypes
The Campaign-Backer These Twitter accounts are solely devoted to driving a social media campaign. They are highly effective and popular with followers, but perhaps a little weak when it comes to CRM and anything corporate. A great campaign doesn’t necessarily increase brand sentiment or loyalty but they’re a hell of a lot of fun. CRM [...]
Read MoreSocial Media Shows Boxing’s Not Dead
Of all the thousands of articles discussing Muhammad Ali on his 70th birthday, one comment from Sportsrageous.com really stood out to me: ‘Another impression of Ali’s that is often overlooked is the effect he had on athletes and the media. At a time, where especially in the middle to end of his career, when athletes started [...]
Read MoreTwitter Sentiment Aids Investors To Predict Shares
Yesterday, Bloomberg news reported that investors are turning to sentiment tracking tools such Topsy to help them predict the stock movements. The article explained that through looking at tweets associated with Netflix’s controversial decision to separate its DVD rental and online streaming models, investors were able to track those with negative sentiment (such as ‘just [...]
Read MoreWhat Would SOPA/ PIPA Mean For You?
Unless you’ve been isolated from social media these past few weeks (I don’t recommend it) SOPA (stop online piracy act) and PIPA (protect IP act) are rather whimsically named bills currently being debated in the US which aim to clamp down on internet piracy which have set the social media landscape alive with debate. While [...]
Read MoreWill Search Plus Your World Finish Google?
Last week, Google announced some big changes planned for its search engine: the integration of ‘social’ results drawn from other Google products, including: Plus and Youtube. The feature, called Google search plus your world (hardly the most innovative title!) has launched already in the states and caused a lot of controversy amongst bloggers and Twitter! [...]
Read More5 Twitter Rants in 2011
One of the great things about twitter is that is the perfect medium to share real-time updates, which creates the perfect environment for people to express whatever they feel. Unfortunately, this has led many a celebrity PR agents to cringe with horror, but hey, it’s this kind of stuff that keeps them in a job. [...]
Read MoreHumanising Engagement
Automated tweets are a controversial topic and for many businesses in social media, act as the proverbial double-edged sword with the capacity to divide industry professionals. On one side of the coin, automated tweets are a fantastic time saver, they allow you to maintain a constant presence on twitter and tweet at any hour of [...]
Read More5 Annoying Social Media Archetypes
5. The proud parent People who fit into the category of proud parents are those whose social network pages become shrines to their children. They’re identifiable by the way they incessantly bombard their networks with updates every time their child burps, sneezes and farts. Although they are not a new phenomenon, thanks to social media [...]
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