Competitor Analysis

“I have been up against tough competition all my life. I wouldn’t know how to get along without it.” Walt Disney

Being in business is always tough, no matter how well prepared you are. And with nearly 600,000 new businesses formed in 2017*, consumers have more choice than ever when it comes to how, and with whom, they spend their money.

This makes competition fiercer than ever between businesses as they look to gain market share and outperform their competitors.

At Media Measurement we understand that possessing a deep understanding of your competition is crucial part of business strategy. That’s why we help brands understand the landscape with Competitor Analysis reports that provide them with the intelligence needed to inform their business decisions.

Key Benefits:

  • Understand Your Competitors’ Strengths and Weaknesses: Identify what the competition is doing well, and poorly, to inform your strategies and competitive advantage
  • Inform Your Marketing Strategies: Carry out research that will provide you with a starting point to develop effective competitive marketing strategies in your target market
  • Identify Product Development Opportunities: Discover intelligence to inform your R&D activities

Key Features:

  • Performance benchmarking against key competitors or exemplars in other industries
  • Measurement of KPIs important to your organisation
  • Easy-to-digest reports with supporting documents

Want to discover how you compare to your competitors? Take the first step and email us:

*Data from Companies House